Digital strategy & marketing
Data analysis & dashboard reporting
Brand and content development
Creative direction & visual design
Automation & workflow optimisation
If you’re looking for a creative strategist with analytical depth—or a data-savvy designer with marketing expertise—let’s chat. I’m available for freelance projects, collaborations, and contract work.
Digital Marketing & Data Consultant
Positive Negatives (2023–24, remote)
Developed and implemented a digital marketing strategy across platforms. Boosted visibility through SEO, audience targeting, and collaborative storytelling with academic and media teams.
Tools: WordPress, Buffer, Final Cut Pro, Adobe Suite
Skills: SEO, digital strategy, content planning, storytelling through data
Digital Marketing Consultant
UniMed & UniLaw (2019–21, remote)
Led content creation across Instagram, Facebook, LinkedIn, and Twitter. Set up automated marketing flows using Later and Zapier. Created newsletter campaigns and optimised email outreach.
Tools: Mailchimp, Later, Zapier, WordPress
Skills: Content marketing, automation, brand consistency
Data Analyst
Teleperformance - Google account (2020–21, remote)
Led daily ETL workflows and built real-time dashboards to track KPIs and risk metrics. Identified automation opportunities, reducing manual processing time.
Tools: Google Sheets, Looker Studio
Skills: Performance reporting, data storytelling, efficiency optimisation
Digital Marketing Analyst
Utility Warehouse (2018, London & remote)
Delivered content-led campaigns and built reporting dashboards using Qlik Sense. Collaborated across departments to engage audiences and drive digital performance.
Tools: Qlik Sense, Google Analytics, Contentful
Skills: Agile marketing, data visualisation, campaign strategy
Project Manager & Designer
Linney Group for McDonald’s (2016–18, London)
Managed national-scale print and digital campaigns across 1400+ locations. Designed assets in line with brand guidelines and coordinated multi-department workflows.
Tools: Adobe InDesign, Illustrator, Photoshop
Skills: Brand design, stakeholder communication, production timelines
Designer / Artworker
Havas Design+ (2016, Lisbon)
Supported AXA’s rebrand to Ageas Portugal. Produced detailed spatial design plans and final artwork for retail environments across the country.
Tools: Adobe Creative Suite
Skills: Visual design, technical artwork, creative problem-solving
If you’re looking for a creative strategist with analytical depth—or a data-savvy designer with marketing expertise—let’s chat. I’m available for freelance projects, collaborations, and contract work.